Boldface Group (BLBK) closed a $1.5 million financing round which allows them to greatly expand the marketing effort behind their “Kardashian Beauty” line of cosmetics.
The “KB” line sales have doubled quarter-over-quarter…and extra working capital means MORE in-store displays in the 4100 stores in which they are already selling. All reports say the “Naked” lip gloss is the BIG seller…and if my female friends are a leading indicator of demand…well let’s just say EVERY woman I know who tries it LOVES it…and gets quickly addicted!
Next place to conquer? International…where the Kardashian TV shows are extremely popular.
Source: PRNewswire
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