Barfresh Food Group Inc. (BRFH), the manufacturer and distributor of unique ready to blend smoothie beverages, announced its first sale of products to food service retailers in the US. NBT Equities Research believes this is just the first of many deals to come for BarFresh…the smoothie trend is only getting bigger. Our conversation with management and quick service restaurant (QSR) consultants adds to our conviction that there are VERY big deals ahead for BRFS…their value proposition is just too valuable.
We are completing an initial coverage report on BarFresh Food Group and the $multi-billion growth market of integrating healthy delicious smoothies into the quick service restaurant menu. It's meant $billions in extra sales for McDonalds…for Burger King…and with BarFresh's superior cost and taste profile product…ANY QSR restaurant can get into the smoothie game without the $150,000 cost that Mickey Dee's has for every store where it adds smoothies.
The initial rollout of Barfresh's Smoo™ Smoothies and proprietary packaging system has commenced with Pie Face Bakery Café's NYC location, in the first of what is expected to be fifteen locations by early next year.
Additionally, the Company has been approved to roll out its products into three highly recognized multi-store quick service restaurant (QSR) chains: A QSR Deli chain based in Richmond, VA, a QSR Pizza chain in Little Rock, AR and a Frozen Yogurt chain in Fort Lauderdale, FL.
As a result of these new customers, the Company's products have also been approved for distribution through Performance Food Group (PFG), and Ben E. Keith Food Distributors, two large broad line food and beverage distributors.
Riccardo Delle Coste, Barfresh Food Group's CEO, stated, "We're very excited to have landed the Pie Face contract and additional approvals from three other well-known QSR chains, as well as two key broad line distributors. This is an early indication that Barfresh's high quality, ready to blend, all natural smoothies are starting to gain traction with the potential of nationwide adoption of our products in the multi-billion dollar QSR space."
To learn more about the Company's operations, please visit the following web site:
www.barfresh.com/us/.
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Founder and Editor-in-Chief for NBTEquitiesResearch.com. Contributor and Anchor for the Fox News Channel and Fox Business Network 2000-2013. Chairman & CEO of NBT Group, Inc., a boutique private capital investment bank and investor relations organization.
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